Search engine optimization (SEO) is one of the best ways to market your company. With millions of people conducting searches every day on sites like Google, it is extremely important to make sure that your company appears at the top of a search engine results page (SERP). Since about 75% of users never scroll past the first page of a SERP, a website that is poorly marketed could be lost among millions of others. Also, it takes search engines like Google anywhere from a few weeks to a few months to notice a new website, and even longer for them to assign it a search engine ranking.

Private label SEO and white label SEO reseller plans provide companies with all the marketing tools they need. With a private label SEO package, the services the SEO company provide can be completely re-branded, and your customers will never know. These packages can vary depending on the kind of marketing you are looking for. They often offer web design to optimize your search engine rankings, as well as link building, and in depth analysis of how to generate more traffic to your site. They have in-house writers that can create high quality content that contain specific keywords that a user is likely to enter into a search engine. SEO companies understand the balance that must be created between quality content, and writing that is optimized for search engines. These organic, white-hat techniques are ultimately more effective at attracting users than keyword stuffing and other black-hat techniques.

You can also purchase social media reseller packages, but even with the popularity of these outlets, search engines still drive the most traffic to content sites. A good SEO company will be able to utilize all these marketing tools and quickly raise your search engine rankings. Another great advantage of SEO is that is costs 61% less than outbound leads, like direct mail campaigns or cold-calling. You can then invest the time and money you save on creating the best products or services.